Predictably Irrational

The Hidden Forces That Shape Our Decisions

Cover Art for 9780061353239, Predictably Irrational by Dan Ariely
ISBN: 9780061353239
Publisher: HarperCollins
Published: 1 February, 2008
Format: Hardcover
Language: English
Links Australian Libraries (Trove)
Editions:
34 other editions of this product

Intelligent, lively, humorous, and thoroughly engaging, "The Predictably Irrational" explains why people often make bad decisions and what can be done about it.

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